While certainly less shrill and therefore not as
entertaining as the presidential debates to date, the Louisiana U.S. Senate
debate among the five major candidates broadcast on Louisiana PublicBroadcasting gave viewers a look at distinct strategies to advance themselves.
Each may be summed by a single phrase, beginning with the rookie.
Caroline Fayard:
I’m not a politician, I’m really not
Bobby Jindal, and I’m especially not Foster Campbell
Democrat lawyer Fayard tried to walk an incredibly
fine line to make herself appear all things to all voters. By far the least
experienced candidate, she tried to turn that deficit around on a question
about the necessity of experience to get things done in the Senate by saying
she probably could last in it longer than anybody else (she’s about a
quarter-century younger than the next youngest). She preached about government
not getting in the way of individuals but then offered big government as the
solution to education and environmental woes, waxed fictionally
about the desirability of the Patient Protection and Affordable Care Act (“Obamacare”)
and its spinoffs, supported raising the minimum wage and repeated the unequal
wage myth. Nowhere did she say how government would pay for all of this.
She claimed pro-life sympathies but pledged fealty
to abortion-on-demand Democrat presidential nominee Hillary Clinton. She could not avoid
outing from Republican Rep. Charles
Boustany’s question about of her affiliation with
government-by-trial-lawyers and tried to run more against former Republican Gov.
Bobby
Jindal and her fellow Democrat contestant than confess to her close relationship
with Clinton and liberal national Democrats. At least she didn’t reaffirm that she
hated Republicans.
Foster
Campbell: Corporations bad
By contrast, Democrat Public Service Commissioner Campbell had a ready answer for
all that ills America and who should pay to fix it: those evil corporations
that raped the land and shafted the little guy that he has so ably represented,
according to him, in various capacities over four decades. It’s old school
populism, with him hoping that it will work as it did in a brief revival that
put his partisan ally Gov. John Bel Edwards
into office – and mentioning Edwards more than once, assuming that would score
him points with Democrats.
But that populism rests in the past, with less
educated, less informed electorates. The limitations of this strategy became
apparent when, in the candidate-questioning-candidate phase, he got gigged by Republican
Rep. John Fleming about past
comments evincing skepticism over increasing availability of concealed carry firearm
protections and lending support to public funding of abortions, and in her closing
remarks Fayard attacked him more generally as a hypocrite. Campbell fulminated
over how he has more guns than anybody on the stage and he’s pro-life although
he did not respond to Fayard in his closing remarks, but the contradictions
like these inherent in his candidacy – in particular his large past campaign donations
and vast personal wealth derived mainly from the very energy companies for
which he saves his harshest criticisms – will make easy fodder for a runoff
opponent, if he gets there.
He also created for himself the most bizarre
moment of the affair when, in the question phase, he asked Boustany about
whether GOP Treasurer John Kennedy
should apologize for saying he would rather “drink
weed killer” than support Obamacare, in claiming that offended those with
mental health problems and their families. Probably few in either audience
understood the back story, that one
of Campbell’s children committed suicide. Understandably such a remark could
upset Campbell, but insertion of counter-reaction into the debate seemed
entirely forced to make a point where none really existed, as no one seriously
would suggest the metaphor used by Kennedy to express his aversion to Obamacare
– forms of which are used every day through many different media humorously to
show extreme reluctance to doing something – came from any malice or desire to
make someone else feel uncomfortable or to belittle others.
Charles
Boustany: I get results
Boustany took the bait and said Kennedy should,
his only real attack on any other candidate besides trying with his question to
highlight Fayard’s cozy alliance with trial lawyers. The rest of the time Boustany
reeled off things he deemed accomplishments for which he took credit,
emphasizing the theme that he got things done and asserting done so in a
conservative fashion. More than any other candidate on the stage, he provided
details and explanations for his policy preferences, displaying in-depth
knowledge of issues of day.
Yet he also ran into problems of contradictions,
such as at one point claiming to have gone against the wishes of former House
Speaker Republican John Boehner as an example of a conservative who delivers.
But, as audiences were reminded later, Boustany
actually was considered a Boehner ally, which puts off conservatives who
saw Boehner and his leadership team with guys like Boustany as thwarting
conservative efforts. His tactic of fusing conservatism and pragmatism may end
up too hard of a lift.
John
Fleming: I’m the proven conservative
If so, it will have come largely from the efforts
of Fleming, who appeared the most attack-oriented of the bunch, highlighting a
Boustany deviation from ratifying conservative preferences whenever he thought
he saw an opening to do so and more broadly reminding that Kennedy’s
conservatism seemed rather recent and opportunistic, as the Treasurer had
switched to the GOP less than a decade ago and had run
to the left in his first try for the Senate in 2004. He also constantly threw
in his identification as a conservative.
As a result, even though he relayed well-thought-out
issue preferences he came off as less measured and more excitable than
Boustany. However, that approach represents a distinct strategy – in a conservative
state, make yourself seem the most conservative. Combined with effective
talking points of how he has created many more jobs than any of others (as a
small business owner outside of his medical practice), his service in the armed
forces, and a rendition of his humble origins, he accomplished that on this occasion.
Whether that’s enough to carry him to the runoff and beyond is another matter.
John
Kennedy: A pox on Washington and
everybody serving there, who helped liberals mess everything up
For his part, Kennedy stuck to his avenue that
policies backed by liberals like Fayard and Campbell have messed up the country
and conservatives in Washington like Boustany and Fleming have failed to clean
it up. He interjected a number of folksy bromides, some of which effectively
made his point about the dangers of big government and others that seemed too
simplistic to do so, and effectively parried some attacks, such as accusations
he played a part in Louisiana’s budget crises when in fact he could point to
outspoken opposition to spending levels in former Gov. Jindal budgets.
But Kennedy tends to have difficulties in parrying
criticisms that draw upon more complexities, and it showed at least once.
Fayard claimed he opposed better fiscal practices by his lone Bond Commission opposition
this spring to a debt refinancing deal that generated $81.6 million immediate
dollars, but by this approval creating greater debt owed in the future with
a maneuver that typically, if repeated, leads to lower bond ratings. That’s not
easy to explain in a 30-second rebuttal yet can be done, and would have
provided additional confirmation that he is more principled than his opponents
would like him to appear (as he could argue a longstanding opposition to “gimmickry”
in financial matters), but he didn’t come close to an effective response.
So if we look for a presumed winner from this
bunch, all won in the sense that they succeeded more than not in staking out desired
political territory that they think can get them to a runoff. Yet that’s not
the same thing as having a winning strategy to get there and beyond, evidence
for which appeared in bits and pieces during the debate.
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