LA Swift is the bus service, heretofore paid entirely by the federal
government and by small passenger assessments that vary between $4.40 and $5.00
a trip, between Baton Rouge and New Orleans. The idea was, after Hurricane
Katrina, to provide an opportunity for those displaced from the New Orleans
area to have access, perhaps even be employed, in the area while temporarily
housed in Baton Rouge or select points in between. The federal government put
up all the funds, presently about $2.3 million a year.
Over the years, naturally enough, the program began to mutate beyond
its original purpose and thereby expand. While a ridership survey showed the
majority of rides involved getting to and from work, nearly half were reported
as occurring for visitation purposes, and some for health care reasons. Only a
third did not have a private car to use for transport. It also promised some amenities
in traveling, such as ability to view televisions, wireless connectivity, and the
ability to transport bicycles. It grew into eight round-trips on weekdays, five
during weekends with more limited stops, serving over 12,000 riders a month and
thus promoting the following possibility.